A new road safety campaign which aims to tackle drink driving myths has launched in Victoria.
The latest Transport Accident Commission (TAC) Road Safety Monitor report has revealed that 48 percent of Victorians would still consider driving after two or more alcoholic drinks.
The TAC and Victoria Police campaign ‘Stop Kidding Yourself. If you drink, don’t drive’ says it’s time to remove the guesswork and don’t risk drinking and driving.
The campaign is combating myths on the speed at which people drink, how many standard drinks are appropriate per hour, if people have had enough water, how much people have eaten and even body size.
“Alcohol remains a leading factor in trauma on our roads,” said Minister for Roads and Road Safety, Melissa Horne.
“ ‘Stop Kidding Yourself’ busts the major myths surrounding drinking alcohol and driving, urging Victorians to prioritise safety on our roads.
“Even in small amounts, alcohol affects perception, vision, concentration, reaction time and causes drowsiness – all of which increases your risk of making a tragic mistake on the roads. It’s not worth the risk – if you drink, don’t drive.”
Victorians will see and hear the new campaign across TV, online, radio, music streaming platforms, cinemas, regional press, social media, outdoor advertising, and billboards through to 31 January 2024.
